Usage of Wii Systems

A report has been released about the time of day usage for Wii systems before and after summer vacation started.

Before summer vacation,  April to be exact, the peak usage hour for the Wii was 5:00 PM.  After summer vacation began the peake usage moved to 8:00 PM according to the Nielsen Company who launched its GamePlay Metrics invention earlier today.

Their data made sense because kids would probably like to do something fun such as watch TV or play video games after school.

They said that the GamePlay Metrics have the ability to show “who is playing games, on which systems, at what times and, when integrated with other Nielsen data, illustrates which other media platforms are also engaging gamers and which consumer goods they’re likely to buy.”