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1.8 Millon Wiis Per Month… Not Enough

It’s pretty common knowledge that the Nintendo Wii is going to be one of the “it” items this Holiday season. But, Gizmodo.com is reporting that Nintendo is only making 1.8 million Wiis per month – for the whole world. Which by my count… is just not enough.

It’s going to be quite interesting how this all plays out. In recent memory, I can’t recall a single item being “manufactured” in shortages two holiday seasons in a row – can you? I mean it’s like Nintendo didn’t even plan for the Holidays at all.

11 Comments »
Posted By Jeremy Muncy on 11/16/2007 5:01 pm

11 Responses to “1.8 Millon Wiis Per Month… Not Enough”

  1. Corwin Says:
    November 17th, 2007 at 9:47 pm

    Perhaps they really did doubt their new system’s popularity..?

    …nah…. that can’t be it…

  2. 82spots » Blog Archive » 1.8 Millon Wiis Per Month… Not Enough Says:
    November 18th, 2007 at 6:20 pm

    [...] more here Filed under: wii [...]

  3. quirky Says:
    November 19th, 2007 at 6:56 am

    WII- Wonderful inpurchaseable item…

  4. tmjhope Says:
    November 22nd, 2007 at 11:33 pm

    Here’s what I don’t get:

    If there’s a supply shortage from last year when it was first introduced, WHY oh why is there an influx of Wii TV ads, thus increasing the demand that the company cannot already meet?

    Their execuse for not planning ahead is B.S. : “we didn’t think it would be this popular, so we didn’t make enough… it’s not so easy to flip a switch and increase production”.

    Hmmm… really? I understand that they are making a miniumum amount of units to ensure they cover their production costs. Making sure that they break-even on their return on investment is Business 101.

    So is taking a look at previous years’ sales and forecasting, based on those sales, a conservative number for the upcoming quarters (especially at Christmas time!).

    When you add the amount of money spent on advertising, one needs to increase the number of units respectively. That’s also Business 101.

    So it begs the question: Does the marketing department and production department communicate at all???

    A shortage of units two years in a row does not make for good customer acquisition or retention.

    And, to the stores that pulled what supplies they had to stockpile for Black Friday (as some big box stores did) – shame on you!!

  5. gkowrju zqpn Says:
    November 26th, 2007 at 1:24 pm

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  6. twhite Says:
    November 26th, 2007 at 6:13 pm

    who needs a wii? i have a wii. i bought two so i could sell one.

  7. Robin Says:
    November 29th, 2007 at 2:22 am

    Hi- I would REALLY APPRECIATE THIS AS MY SON STILL BELIEVES IN SANTA! IT WOULD MAKE MY LIFE SO MUCH CALMER AS I AM EXTREMELY WORRIED ABOUT NOT GETTING ONE!

    THANKS A MILLION!

    ROBIN DANSCUK
    732-303-0073

  8. WiiBits » 1.8 Millon Wiis Per Month… Not Enough Says:
    December 9th, 2007 at 1:30 pm

    [...] Original post by Jeremy [...]

  9. Doodee Says:
    February 1st, 2008 at 9:58 pm

    Thanks for sharing

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